Fusion is our name for the NTU campaign that we created and delivered to help promote this universities provision of services, facilities, training and expertise to the UK food industry. The campaign was first launched two years ago but continues to grow and it’s now acquired a Heist Award for ‘Use of Innovation and Creativity’. As well as a nomination for ‘Outstanding Employer Engagement Initiative’ in the Times Higher Education Awards. The winner of the award, which aims to recognise exceptional talent, dedication and innovation from universities and colleges – will be announced on 27 November during a ceremony at London’s Grosvenor House Hotel.
Go to ntufusion.co.uk and have a look around.
October sees the return of our Account Director, Sarah. With over ten years experience of projects and pitches… and having a baby… under her belt, Sarah returns to the business with all her expertise (now including motherhood) as our Client Services Director. Sarah will be responsible for driving m360 forward, leading on new business opportunities as well as developing m360 to meet the ever-changing demands of our industry. She’s delighted to be back and having swapped a babbling baby for the m360 studio, she’s relishing adult conversation again. We feel she may be disappointed…
Last week saw m360 direct the photoshoot for East Midlands Trains’ new Autumn/Winter menu. The new season will see these comforting favourites offered to First Class passengers up and down the London route, and we look forward to seeing our work on board.
We’re delighted to see one of our clients move into brand new state-of-the-art premises this August. McMurtry & Harding veterinary practice has relocated to a new location in Ashbourne and this month has seen us create the marketing campaign to support the move.
Our growing team has seen another member join us this month after graduating from Leeds Uni in Graphic and Communication design. Not only has her creative flair been a hit in her first month, she’s also slotted into the tea & coffee rota rather nicely.
Over the last few months we’ve really enjoyed working with our new client, Cancer Research UK in putting together a regional campaign for Nottingham. The campaign is all about raising the awareness of the importance of spotting the early signs of cancer. It’s a particularly important message for Nottingham because the city has some of the lowest survival rates compared to the rest of the country. The campaign is in two bursts and is across radio, press, outdoor and direct mail. And if you’re interested in donating to the great work CRUK does, please visit cruk.org
Our clients, East Midlands Trains, are always looking for ways to make passengers’ journeys quicker and easier. That’s why at Nottingham station we were briefed to create a system that would simplify and speed up the process of buying tickets from machines, as well as creating a dedicated area for collecting tickets customers have bought online. As frequent travellers ourselves, we’re looking forwarding to beating the queues!
Despite summer fast approaching, here at m360 we’ve been feeling all wintry as we prepare for the launch of a re-brand for our new client, Microtex Products Ltd. They’re launching a product we’ve called Firemizer which maximizes the efficiency and performance of solid fuel fires so that you get a much longer and evenly distributed burn. As well as creating the brand identity, we’ve also devised some high-impact packaging, point of sale and advertising creative. We’re just about to launch in the USA and will then be shortly following that up with the UK launch.
We’re really excited to be adding another talented designer, Sophie to our ever-growing team. Sophie joins to work on some great new projects as well as support our existing client base. Welcome to the team!
We’re delighted to launch a new website for Nottingham Trent University which celebrates 170 years of art and design education in Nottingham. The website brings together decades worth of artefacts, images, memorabilia and memories that have helped shape today’s art and design culture. Plus, it looks forward to all of the celebration events taking place throughout 2014 as well as giving opportunities for people to get involved. It’s been great fun putting together this nostalgic but innovative website for a great client! Take a look for yourself herehttp://www.ntu170years.co.uk/