When Alltech asked us to help them produce and assemble a pack of marketing materials, we were delighted to be involved – even if it did mean creating and updating a large collection of material in 4 weeks, when this would usually be spread out throughout a whole year!
Over 28 individual pieces of literature were produced, from species-specific fact sheets to complex bibliography brochures, all designed, printed and fulfilled into bespoke branded marketing folders. These had to be completed and delivered in time for a meeting of Alltech’s global sales team, with around 100 delegates in attendance receiving their 2019 Mycotoxin Global Marketing Materials.
The result is a product that we’re very proud of, delivered on brief and on time!
Another Christmas and another year m360 has worked with Games Workshop to design their Christmas Gift Guide – although, for our studio team, that meant having to get into the festive spirit way back in July for the second year running!
Produced as 3 different guides with product listings in 7 languages, the Gift Guide is a global resource for miniature wargames hobbyists and their gift-buying-relatives alike. Aiming to once again combine Games Workshop’s strong visual identity with that special festive feeling, the team brought a white Christmas to stores and doorsteps worldwide with a new look for 2018.
We’re proud to have once again worked with one of Nottingham’s top companies to develop a Christmas twist for a much loved, well known brand.
August came and went, but not without us welcoming the latest addition to our client services team!
Following 5 years living and working in Cambridge, Craig has just moved to Nottingham to join us as Senior Account Manager. Having started agency life as a print specialist, he says one of his proudest projects was producing a limited edition, leather-bound book that was gifted to the Queen – which made for a particularly stressful press-pass, as it included photos of HM herself!
Outside of work he likes making his own beer, but only get him onto the subject if you have a few hours spare…
Following the successful launch of the VIP club that m360 created last year (did we mention we were finalists in the VMA Awards?!), Scarsdale Vets asked us to work our magic on developing a VIP promotional campaign to recruit new members and create awareness of the pet health benefits of joining the club.
The campaign we developed included eShots, bunting, internal banners, posters and outdoor banners to support the marketing messages about the membership benefits. All pet owners that joined received an exclusive VIP voucher booklet with lots of cost saving offers and a complimentary pet portrait with Mackney Photography.
The next stage of the project will be the launch of the VIP competition website which all pet owners can visit and vote on their favourite pet portrait of 2018 to win the award of VIP of the Year… with a few extra special goodies.
Don’t forget to vote for your VIP of the year when voting opens later in November!
Good luck to all entrants!
The Derby Resignalling is a £200million project to improve journeys to and through Derby railway station. This investment involves the construction of a new platform, rebuilding of the train tracks and line resignalling.
With such big and exciting changes happening and the risk of disruption to rail services a campaign was created to inform passengers of the updates to Derby station and their journey.
In a three part campaign m360 were briefed to redress the station graphics with information about the Derby re-signalling and way-finding signage. Our involvement included the creation of the project plan and station packs – which involved the auditing and introduction of new strategic communication sites.
Our project management also included material & method recommendations and working with our production and installation team to proof, print & install this time sensitive project in-align with the rail replacement services.
m360 were briefed by EMT to create a new bank of corporate images focusing on customers, colleagues and stations. The challenge was to capture what they do best as a brand and reflect their values.
Working with the award winning photographer Garrod Kirkwood and after weeks of detailed planning we set out to capture the day-to-day life on the EMT network. To ensure all aspects of the brief were being fulfilled a portfolio of amazing images were taken to capture the character of station team and on-board staff, the diversity of the passengers, the fleet of trains and behind the scenes service engineers. Luckily we were able to take advantage of perfect blue sky weather conditions to photograph some spectacular scenic routes with Merdian and HS1 trains speeding through the countryside.
The week was hugely successful with the client describing the images as ‘awesome’, ‘best ever’ and ‘exceeding our expectations’. We would like to say a big thank you to all of the passengers and EMT staff members who helped us fulfill our brief, you were brilliant!
We’ve been jumping with excitement whilst working on the Planet Bounce relaunch.
It’s Planet Bounce but not as you know it… Formerly a trampoline park, the popular attraction has evolved into an INFLATABLE UNIVERSE.
As part of this evolution we gave the website that we originally designed and developed in 2016 another upgrade. Now with a new multi planet landing page the website has been given a refresh to allow users the ability to select their mission destination: the Trampoline Park situated in Corby or the new revamped Inflatable Park in Nottingham.
In addition to the web requirements we were also responsible for updating the internal graphics and way finding signage following the changes at the venue.
The launch was really out of this world!
Check out the website we designed and developed: www.planetbounceuk.com
Following the successful global launch of the awarding winning Firemizer product way back in 2015 we have just redesigned and updated the website with a fresh look and feel.
m360 carefully considered the customer journey throughout the design and development of the eCommerce website with the objective of generating higher conversions and a greater volume of orders. This is achieved with the simplicity and linear stages of navigation with call to actions throughout the site to navigate visitors from the homepage through to the checkout. The website is built with a language toggle to enable visitors to easily switch between their language preference and also features customer review functionality and a social media integration hub.
To maximize Firemizer marketing and promote the new site m360 have implemented and continue to monitor and manage a comprehensive PPC campaign to drive traffic and increase CTR.
We look forward to launching the product into the German market later this year.
m360 were appointed to launch the rebrand of the Insider loyalty programme for Showcase Cinemas. With lots of additional new benefits, Insider members can earn rewards faster than ever before, every time they visit the cinema. For the first time the rewards can be redeemed for free tickets, snacks and drinks as well as receiving invites to film premieres, news and exclusive promotions. There’s no wonder Insider has over 1 million members and growing.
The project involved the development of a new brand, pre-launch teaser and launch campaign. Our multi-channel launch marketing included digital screens, web banners, social graphics, posters, flyers and exhibition stands. All members received a personalised welcome pack containing their new membership card.
The first showing has been a great success proving to be a box office hit and we are looking forward to the continuing the ongoing programme support.
Agro Business Consultants (ABC) are the No.1 providers of Rural Business information in the UK, who required a new eCommerce website for their physical and digital products. m360 were selected to design and build the new fully responsive website with mobile and simple user experience in mind.
We developed the website with full eCommerce capabilities including the all important shopping cart functionality, as well as the inclusion of an online multi-user platform for customers to log in to view articles in a member only zone. If that wasn’t enough, we also created bespoke export tools for ABC to generate bulletins for their subscribers.
Complex functions exist behind this new site but to use it is as easy as A.B.C!