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A well engineered campaign Posted: Sep 2011

This month m360 partnered with precision engineering company Greene Tweed to deliver a regional integrated media campaign.

Greene Tweed is a leading global company, operating throughout 18 different countries – specialising in providing customised, engineered components and precision products.

Even through the difficult economic times of the past few years, GT have continued to experience growth – increaing their production and investment. Due to the continued growth at the Nottingham facility, a recruitment Open Day took place this month. The Open Day was an opportunity not only to recruit new employees at Greene Tweed but also a  platform to raise the company’s profile within the region.

We created a cross channel campaign encompassing print based advertising, digital activity, a door drop and broadcast based advertising. Covering a variety of media allowed for a broad audience to be reached. m360 also designed up-to-date company literature for those who attended the Open Day, as a point of reference for the potential staff members in the future.

Another tactical campaign delivered on time and on budget, for an exceptional local company with a global presence.